Define phase

Storyboard

Capture the end-to-end user experience of how your service, product or policy concept works.

What it is

Capturing the end-to-end user experience of how your service, product or policy concept works.
Storyboarding is all about telling the story from the users and stakeholders perspectives.

When to use it

A storyboard helps you:

design the end-to-end user experience, demonstrate how an idea will impact the user

explain your thinking for stakeholder buy-in

demonstrate how a prototype may be used in practice.

How to run it

Draw it! Take each individual step in the journey and explain what happens in that phase with an image and short description.

Post it notes make storyboarding a fun task. Place one scene per post it to build out your story

Try developing a storyboard with your team. Individually first and then bring it all together to create one storyboard.

Hand-drawn storyboard made from green, yellow and teal sticky notes, each showing one scene of a user's journey from frustration to an approved idea. — A storyboard built on sticky notes — one scene per note, arranged left to right.

Related tools

Pairs well with these other methods from the define phase.

Define

Journey Map

Map the story of your user's experience with your product or service to identify pain points and opportunities.

Define

Personas

Create profiles that summarise groups of users with similar characteristics to build team empathy.

DevelopTechnique

Prototyping

Create fast, low-cost tangible mock-ups to communicate and test features of your potential solution.